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   NEWS: ADWEEK NEWS
AdWeek News
May 13, 2026

Google Knocks Apple Out of First Place on Kantar's Most Valuable Brands List
The annual ranking for 2026 shows AI companies are emerging as brands in their own rights

AdWeek News
May 13, 2026

Retail Advertising Firm Stratacache Liquidates Its U.K. Business
Stratacache, a company that sells in-store digital screens to retailers, is liquidating the U.K. arm of its business.

AdWeek News
May 13, 2026

YouTube Wants to Be a Home, Not a Launchpad
After losing top talent to rival streamers for years, YouTube is finally fighting to keep them.

AdWeek News
May 13, 2026

EXCLUSIVE: Amazon Scraps Planned API Fees After Backlash From Tech Firms
Some believe the ecommerce giant's threat cleaned up companies' usage.

AdWeek News
May 13, 2026

YouTube Goes All-In on Creator Shows, Pitches Itself as the Future of Media
With a slate of creator shows that look a lot like TV, YouTube is daring advertisers to treat it that way.

AdWeek News
May 13, 2026

ADWEEK Innovator 50 Entries Now Open for 2026
Nominations for ADWEEK Innovator 50 are now open for 2026.  From advancing emerging technologies like AI to delivering breakthrough ideas that drive real business impact, the ADWEEK Innovator 50 spotlights […]

AdWeek News
May 13, 2026

How CMOs Should Actually Think About ROI
The ROI question should sit at the center of every CMO's job. Marketing leaders ask for investment, decide where it goes, and are expected to show that it created value.  […]

AdWeek News
May 13, 2026

Amazon's Alexa Is Powering a New Era of AI Shopping, and It's Poised To Shake Up Ecommerce Advertising
Goodbye Rufus, hello Alexa for Shopping.

AdWeek News
May 13, 2026

AI Agents Are Coming to Netflix to Grow Its $3 Billion Ad Business
At the upfront, Netflix argues it has finally built the infrastructure to match its advertising ambitions.

AdWeek News
May 13, 2026

Netflix's Nicolle Pangis on Measurement, AI, and the Future of Streaming Advertising
Successful AI-driven advertising depends on more than just automation.

AdWeek News
May 13, 2026

MS NOW Reveals New Show Names Ahead of Debuts
The new weekday programs debut Monday, June 15.

AdWeek News
May 13, 2026

Ahead of Paramount Mega-Merger, WBD Bets on Agentic Ads
At its upfront presentation to advertisers, the entertainment behemoth showcased plans to enhance targeting and interactivity across media environments with AI

AdWeek News
May 13, 2026

Jeep Wrangler Marks 85 Years With Muscle From Captain America
The campaign coincides with both brands' 85th anniversaries and America's 250th birthday

AdWeek News
May 13, 2026

TikTok Builds for the AI Future, Welcoming Third-Party Agents for Ads
TikTok is investing more aggressively in AI ads infrastructure—while entrenching its walled garden effect.

AdWeek News
May 13, 2026

With Breeze Airlines Partnership, Archer Roose Turns to Travel to Build Its Brand
Distribution deal with Breeze Airways marks a push into travel as a key marketing channel for the Elizabeth Banks-owned canned wine brand

AdWeek News
May 13, 2026

With Breeze Airways Partnership, Archer Roose Turns to Travel to Build Its Brand
Distribution deal with Breeze Airways marks a push into travel as a key marketing channel for the Elizabeth Banks-owned canned wine brand

AdWeek News
May 12, 2026

Disney Makes Super Bowl and Live Events the MVP of Its Upfront Pitch
Disney had over 100 celebrities, but live events and the Big Game were the true stars of its upfront.

AdWeek News
May 12, 2026

YouTube's Brandcast Puts Creator Partnerships Front and Center
Google's ad sales chief Sean Downey talks direct-to-creator deals, channel slates, and why 'the future of brand is trust, not social.'

AdWeek News
May 12, 2026

Why Some Brands Chose Stagecoach Over Coachella This Year
Brands like T-Mobile and American Eagle tapped into the buzzy country music festival to reach a growing niche

AdWeek News
May 12, 2026

Gold House Turns Its Gala Into a Brand Partnership Playbook
Gold Gala featured activations and experiences from brands that share Gold House's mission.

AdWeek News
May 12, 2026

Coca-Cola Is So Good at Marketing, Everyone Forgot to Notice
Coca-Cola is the marketing masterclass we should have been studying all along.

AdWeek News
May 12, 2026

Keep Walking or Get Left Behind: Josh Dean on Reinventing Johnnie Walker
Plus, how creativity changes when used as a long-term growth driver rather than a short-term tactic.

AdWeek News
May 12, 2026

Under Byron Allen, BuzzFeed Sets Its Sights on the Living Room
The pivot mirrors a broader shift afoot in digital media, as audiences and ad budgets gravitate toward streaming.

AdWeek News
May 12, 2026

Creative License: How Adobe Helps Brands Stay Creative in the Age of AI
From the data stack to the AI tools that help teams move faster without losing quality or brand control.

AdWeek News
May 12, 2026

TelevisaUnivision Makes a Super Bowl Play for Advertisers at Upfront
TelevisaUnivision's upfront event includes music, microdramas, and even the Big Game.

AdWeek News
May 12, 2026

Liquid I.V. and FLO Want to Make Nostalgia and Hydration a Summer Vibe
Liquid I.V. launched its summer campaign and a retro flavor in partnership with British R&B group FLO.

AdWeek News
May 12, 2026

Former Trade Desk CMO Ian Colley to Lead Marketing at DeepIntent
Adtech veteran joins healthcare-focused DSP amid linear-to-programmatic shift

AdWeek News
May 12, 2026

Croud Brings On Former Assembly North America CEO to Lead US Expansion
Valerie Davis will lead the agency's growth push and integration with Born Social in the region

AdWeek News
May 12, 2026

The Marketers Rewriting the Brand Playbook Are Coming to Atlanta
Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026, ADWEEK's annual summit for senior marketers.

AdWeek News
May 11, 2026

Amazon Flexes Its Reach With Star-Packed Upfront
The tech giant is betting on live sports, YA, fantasy, and spinoffs to woo advertisers.

AdWeek News
May 11, 2026

At Fox's Upfront, the World Cup, Tubi, and AI Adtech Headline the Pitch
Fox leaned into live sports, streaming growth, and a 'first principles' tech story, with a Baywatch remake making waves.

AdWeek News
May 11, 2026

NBCU Kicks Off Upfront Week With Sports, AI, and a ‘Fast' Vin Diesel Surprise
NBCUniversal's upfront event includes new adtech, Fast and Furious spinoffs, and Sunday night sports.

AdWeek News
May 11, 2026

EXCLUSIVE: WPP US President to Step Down Amid Strategy Reset
Michael Houston will take on an advisory role after more than two decades with the holding company.

AdWeek News
May 11, 2026

FIFA World Cup 26 Ad Tracker: Brands Kick Off Summer of Soccer
The latest ads, stunts, and activations around the men's tournament.

AdWeek News
May 11, 2026

Brands Are Already Losing the World Cup
U.S. brands have a unique opportunity, but many are wasting it.

AdWeek News
May 11, 2026

Netflix's Bold New Pitch to Advertisers: ‘We Can Compete With Anyone'
Netflix ads leader Amy Reinhard previews the streamer's upfront pitch, what's next for NFL and World Cup, and how the company is making its mark.

AdWeek News
May 11, 2026

Prime Video Ads Can Now Change Based on What Viewers Already Saw
Amazon is expanding its creative tools for advertisers.

AdWeek News
May 11, 2026

Seth Matlins Launches Marketing Podcast With Vox Media
The series will feature Matlins in conversation with marketers and cultural luminaries, exploring the central role brand-building serves in business.

AdWeek News
May 11, 2026

Dove Men's World Cup Debut Turns Soccer's Unofficial Anthem Into a Skincare Pitch
The White Stripes' 'Seven Nation Army' gets a Unilever makeover.

AdWeek News
May 11, 2026

See Behind the Scenes of Disney's Massive 2026 TV Upfront Event
Disney gives ADWEEK an inside look at the build, stunts, and surprises of its 2026 upfront presentation.

AdWeek News
May 11, 2026

TelevisaUnivision's New Ads Chief ‘Energized' After Planning Upfront in Just Weeks
John Kozack reveals TelevisaUnivision's upfront pitch to advertisers and doesn't dance around questions.

AdWeek News
May 11, 2026

Xbox's Nostalgic Green Logo Signals a Return to Its Roots
We asked design experts to weigh in on the new logo, which comes on the heels of its return to the Xbox name from Microsoft Gaming

AdWeek News
May 08, 2026

Week of April 27 Evening News Ratings: Nightly News and CBS Evening News Grow
Nightly News narrowed the gap with ABC World News Tonight in the Adults 25-54 demo.

AdWeek News
May 08, 2026

Week of April 27 Morning News Ratings: Numbers Tighten Between Today and GMA
All three networks grew in total viewers.

AdWeek News
May 08, 2026

Ticker: Fox News Debuts New Promo Campaign Celebrating America's 250th Birthday
Fox Business Network is also celebrating the milestone.

AdWeek News
May 08, 2026

How Keisha Taylor Starr Turned ION Into a Women's Sports Powerhouse in 24 Months
The Scripps Networks leader on balancing creative ambition with financial rigor as a CMO.

AdWeek News
May 08, 2026

Amazon Data Will Be Available on Netflix Inventory in the UK May 18
The integration, in tandem with a LinkedIn tie-up unveiled this week, further underscores Amazon's ambition to dominate CTV ad buying.

AdWeek News
May 08, 2026

Marketers on the Move: Hires and Exits at GM, Old Navy, Canva, and More
A weekly roundup of the biggest U.S. and global brand leadership appointments.

AdWeek News
May 08, 2026

The New York Times Grew Digital Ad Revenue 32% in Q1. Here's How to Copy It
The Times' chief advertising officer Joy Robins shares the strategy behind two straight quarters of outsized growth.

AdWeek News
May 08, 2026

WPP Shareholders Approve CEO Cindy Rose's Potential $14.8M Pay Package
The package significantly exceeds predecessor Mark Read's salary and bonus compensation.

AdWeek News
May 08, 2026

Adcolor Marks 20 Years With a New Program for a Changed DEI Landscape
Year-round events, a new awards approach, and a 2027 conference are among the evolutions to this year's program

AdWeek News
May 08, 2026

Ads of the Week: 12 Campaigns That Caught Our Eye, From Adidas to Canva
Adidas, Jameson, Canva, Liquid Death, and more are behind the week's standout ads.

AdWeek News
May 07, 2026

Trade Desk Growth Slows to Lowest Rate Since Covid; Publicis Talks Ongoing
Despite the fact that revenue beat analyst projections, the 12% year-over-year increase represents The Trade Desk's slowest revenue growth since the Covid-19-era ad downturn in 2020.

AdWeek News
May 07, 2026

Cadillac Vet Melissa Grady Dias Is The Latest CMO to Land a CEO Job
She'll lead the tech-powered preventive healthcare company's national expansion.

AdWeek News
May 07, 2026

Why Chasing Vanity Metrics Is Killing Your Social Strategy
Viral Nation's Richelle Batuigas on aligning social media performance with meaningful business outcomes.

AdWeek News
May 07, 2026

EXCLUSIVE: The Trade Desk's Chief Strategy Officer Samantha Jacobson Is Heading to OpenAI
Jacobson will remain on The Trade Desk's board as the company searches for her successor.

AdWeek News
May 07, 2026

What Publishers Can Learn From Penguin Random House's $1 Million In-House Media Experiment
The newsletter and podcast, which operates within Penguin Random House, has evolved from content marketing into a standalone brand.

AdWeek News
May 07, 2026

Getting an Ad Into Disney's Super Bowl Takes More Than a Big Check
Ahead of the upfront, Disney ad sales chief Rita Ferro shares her plans to make Super Bowl 2027 memorable.

AdWeek News
May 07, 2026

CNN Readies for America's 250th Birthday With This Land Docuseries
Over six episodes, the CNN original series charts the growth of the United States into the country it is today.

AdWeek News
May 07, 2026

Amazon Bets AI Can Rewrite the Upfront Playbook in a Fragmented TV Market
Alan Moss previews Amazon's upfront pitch, including live sports sponsorships, agentic shopping, and 'reinventing' its partnerships.

AdWeek News
May 07, 2026

Permutive Recruits Former IPG Mediabrands CEO to Board in Buy-Side Push
Eileen Kiernan will help the sell-side tech provider ramp up business with advertisers  and agencies

AdWeek News
May 07, 2026

OpenAI Aggressively Expands Ads Pilot to More Countries
Just two days after OpenAI launched its self-service ads platform in the U.S., the ChatGPT maker said it will expand its ads pilot to the UK, Japan, South Korea, Brazil, and Mexico markets in the coming weeks.

AdWeek News
May 07, 2026

Timothée Chalamet Builds His Dream Soccer Team in Adidas' World Cup Short
The 5-minute spot kicks off the shoe brand's Tier-1 sponsorship of the tournament

AdWeek News
May 06, 2026

Vox Media Welcomes a Bidding War
James Murdoch is the latest suitor to eye the empire. What does that mean for the rest of the portfolio?

AdWeek News
May 06, 2026

CNN Founder Ted Turner Dies at 87
Turner pioneered the 24-hour news network, fundamentally changing the news industry.

AdWeek News
May 06, 2026

New Disney CEO Reveals the AI Enhancements Coming to Disney
In his first earnings call, CEO Josh D'Amaro calls Disney the 'digital centerpiece' of the company.

AdWeek News
May 06, 2026

Advertisers Spent $1 Billion on Criteo in Q1, Up 8% Year-Over-Year
Still, Criteo's growth numbers remain plagued by two major client losses.

AdWeek News
May 06, 2026

Old Navy Appoints Michael Francis as Chief Customer Officer Amid Turnaround
Gap Inc. has brought on veteran brand executive Michael Francis as chief customer officer of Old Navy and head of marketing shared services for the group.

AdWeek News
May 06, 2026

Ziff Davis Buys Four Brands From Recurrent Ventures, Launches a Lifestyle Group
The company acquired Dwell, Domino, Business of Home, and PopSci, extending a multiyear roll-up as competitors pull back from the open web.

AdWeek News
May 06, 2026

The Real WPP Story Is in the Margin, Not the Revenue
When WPP posted its first-quarter numbers last week, one line did all the talking.

AdWeek News
May 06, 2026

AB InBev Wins Cannes Lions Creative Marketer of the Year for a Historic Third Time
Cannes Lions has named AB InBev as its 2026 Creative Marketer of the Year.

AdWeek News
May 06, 2026

Exverus by Brainlabs' Aaron Silva Is the Good Cook Behind Big Evil Barbecue
The assistant director of ad ops makes all his meats at home on a collection of grills and smokers.

AdWeek News
May 06, 2026

How I AI: Tech Recipes CEO Brian Chap Built a ‘True Decision Engine'
Inside the strategic consultancy's RootIQ product, plus how Chap uses AI at home.

AdWeek News
May 06, 2026

Jameson Teams Up With J Balvin and KidSuper for Soccer's Big Year
Jameson, MLS's official whiskey, releases campaign ahead of the World Cup.

AdWeek News
May 05, 2026

OpenAI Opens ChatGPT Ads to Self-Service Platform
OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement tools, and bidding options.

AdWeek News
May 05, 2026

From Devices to Daily Life: Samsung's AI Living Push
Samsung Electronics America CMO Allison Stransky on ecosystem storytelling and data-driven marketing.

AdWeek News
May 05, 2026

Chief Growth Officer Norm de Greve to Leave General Motors
The marketing exec's departure comes at a dynamic time for the automaker

AdWeek News
May 05, 2026

Campbell's Risa Cretella on Reinventing Iconic Brands and Winning in Commoditized Categories
Plus, empowering teams to act with conviction, even without perfect data.

AdWeek News
May 05, 2026

5 Things CEO-Ready CMOs Know That Others Don't
This is the first in a three-part series on what separates CMOs who advance from those who stall. Next week: the ROI question marketers keep fumbling, and what they must […]

AdWeek News
May 05, 2026

Inside WBD's New Pitch to Advertisers Amid Paramount Shakeup
WBD's ad leaders outline priorities for upfront as they steward the business through the Paramount merger.

AdWeek News
May 05, 2026

Maintaining Brand Safety and Integrity in the AI Slop Era
This post was created in partnership with Silverpush Algorithms are flooding feeds with AI slop. What's a brand that's spending money and time to capture attention to do? During an […]

AdWeek News
May 05, 2026

Using Agentic AI to Connect Across the Funnel
This post was created in partnership with Mutinex Key takeaways AI has moved from abstract promise to daily marketing work, but brands are still sorting out where it creates business […]

AdWeek News
May 05, 2026

The Trust Equation Health Marketers Must Solve
This post was created in partnership with Doceree Key Takeaways From the success of GLP-1 marketing to the viral campaign encouraging men to get a prostate screening, health marketing done […]

AdWeek News
May 05, 2026

Canva Triples Its Cannes Lions Beach Space After Drawing 4,000 Visitors Last Year
The Creative Cabana will host a gelateria, a Pride Party, and over 30 points of programming.

AdWeek News
May 05, 2026

Koddi and Comcast's Universal Ads Ink Deal to Target Streaming Ads With Commerce Data
The tie-up aims to simplify TV buying with first-party audiences.

AdWeek News
May 05, 2026

The 2026 Creative 100 Changing the Culture Game
The creators, executives, influencers, and agency leaders shaping pop culture right now.

AdWeek News
May 05, 2026

The 2026 Creative 100 Rising Agency Talent: Social Natives With Bold Ideas
These creatives are culturally savvy and work at the speed of trends.

AdWeek News
May 05, 2026

The 2026 Creative 100: Agency Leaders Reclaiming the Narrative
These creatives got brands back on track and stirred up online buzz with outsider ideas that won hearts and minds.

AdWeek News
May 05, 2026

The 2026 Creative 100: Artists & Makers Defining Their Genres
From New York's artistic First Lady to a graphic novelist chronicling the war in Gaza and Lily Allen's soul-baring concert tour.

AdWeek News
May 05, 2026

The 2026 Creative 100: Brand Innovators Winning With Playful Moments
This is supposed to be fun!

AdWeek News
May 05, 2026

The 2026 Creative 100: Directors Taking Genre Films to the Mainstream
No topic was too niche or intimate for these avant garde filmmakers.

AdWeek News
May 05, 2026

The 2026 Creative 100: Media, TV & Streaming Innovators Know How to Win
Steeped in culture with the bottom line always in sight.

AdWeek News
May 05, 2026

The Creative 100 Hall of Fame: The Advertising Leaders We Admire (and Envy)
These trendsetters and changemakers are the gold standard.

AdWeek News
May 05, 2026

Ulta Beauty Says AI Is Supercharging Its Rewards Program, Driving 95% of Sales
CMO Kelly Mahoney is unlocking personalization at scale for 46.7 million Ulta Rewards members.

AdWeek News
May 04, 2026

How Spirit Airlines' Low-Cost Branding Contributed to Its Crash
The budget airline's brazen embrace of base-fare pricing turned consumers off and made way for competitors to ride its tailwinds

AdWeek News
May 04, 2026

Duncan Painter Leaves Omnicom
Duncan Painter is leaving Omnicom, the holding company announced today. Christine Gambino, previously chief operating officer for Omnicom's global platforms business, Omni, will take over as CEO.

AdWeek News
May 04, 2026

Could a Unified, Independent Measurement System for CTV Be Close?
This post was created in partnership with Viant Key takeaways CTV is an incredibly powerful platform for marketers, but the ecosystem is maturing, leading to new challenges and opportunities. While […]

AdWeek News
May 04, 2026

How Marketers Can Get Clean Incrementality Measurements in a Messy World
This post was created in partnership with Fetch Key takeaways Marketers have more data than ever, yet many still struggle to answer a basic question: Did a campaign change behavior […]

AdWeek News
May 04, 2026

Turning Complex Data Into Genuine Audience Connections
This post was created in partnership with Inmar Media Key takeaways Marketing teams can use data to make educated guesses about a target audience's purchase intent these days, but the […]

AdWeek News
May 04, 2026

Here Are the Cable News Ratings for April 2026
Though Fox News saw declines in total viewers and the demo, it still led both categories in April.

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