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May 12, 2025
Huckabee worked at the Hearst owned ABC affiliate for nearly ten years before leaving in 2021.
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May 12, 2025
The brand has worked with companies like Disney and Hasbro.
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May 12, 2025
NBCU emphasized its franchised-focused, multi-platform approach to reaching audiences in upfront.
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May 12, 2025
"The era of the follower is dead," said the brand's head of brand marketing and communication.
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May 12, 2025
SAP is the latest international company to comply with the Trump administration over its DEI demands.
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May 12, 2025
Steak ‘n Shake's 393 U.S locations will accept this form of crypto payment.
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May 12, 2025
The new ad ends on the line: 'Investing in American beers and careers since 1857. We're Brewing Futures.'
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May 12, 2025
The new ad ends on the line: 'Investing in American beers and careers since 1857. We're Brewing Futures.'
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May 12, 2025
Rea has used food to work with non-endemic partners, such as when he made duck fat fries to promote the premiere of John Wick 4.
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May 12, 2025
130 million people see Prime Video ads each month, the company claims.
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May 12, 2025
NBC is bringing back its NBA past.
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May 12, 2025
Fox One will have livestreaming and on-demand options and feature advanced personalization technology.
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May 12, 2025
He told viewers she's going to be OK.
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May 12, 2025
Some major TV networks didn't want to run Pika's first ad.
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May 12, 2025
He joined the station in 1993
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May 12, 2025
She's been the morning anchor of Good Day Columbus over the past nine years.
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May 12, 2025
Fox's converged media platform delivers audience modeling and targeting ahead of the upfront.
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May 12, 2025
PepsiCo's Bubly will give away $100,000 worth of gifts to make up for epic Mother's Day fails.
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May 12, 2025
Hinge created an anthology of real love stories that will run on Substack and as a physical book.
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May 12, 2025
The firm has launched podcasts and newsletters, plus worked with brands to produce content highlighting initiatives like access to menstrual health products.
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May 12, 2025
The deck notes that ROI on existing channels like Meta and Google has declined from 50% to 37% due to saturation.
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May 12, 2025
Shivdasani is the agency's first global C-suite hire under new ownership.
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May 12, 2025
The largest share of money now goes to paid media.
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May 12, 2025
Upscale uses OpenAI's Whisper, Google's Gemini, and Eleven Labs to create and targeting ads on streaming TV.
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May 12, 2025
One big reason this happens is the knee-jerk dismissal of media planning as boring.
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May 09, 2025
He started his Denver career in 1982 after working at ESPN in Bristol, Connecticut.
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May 09, 2025
Fox News was the most-watched network during the papal announcement, followed by CNN and MSNBC.
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May 09, 2025
Sci-fi series Black Mirror had a top-five debut following the release of the latest season.
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May 09, 2025
"I went down like a ton of bricks," Kriski recalled after suffering a stroke in May 2024.
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May 09, 2025
Hannon joins Sinclair from TelevisaUnivision
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May 09, 2025
Sharb Farjami, CEO of GroupM North America, told employees during a company-wide town hall Friday afternoon that "about 40% to 45% of our entire workforce" will be impacted as part of a sweeping organizational restructure, according to a recording of an all-hands obtained by ADWEEK.
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May 09, 2025
Sharb Farjami, CEO of GroupM North America, told employees during a company-wide town hall Friday afternoon that "about 40% to 45% of our entire workforce" will be impacted as part of a sweeping organizational restructure, according to a recording of an all-hands obtained by ADWEEK.
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May 09, 2025
David Letterman, 50 Cent, and the Jonas Brothers were burnin' up the NewFronts stages.
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May 09, 2025
Kinsey fainted during an appearance in Fox News' L.A. studio.
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May 09, 2025
The CEO reflects on the challenger network's growth strategy, following a 6% YoY net revenue bump in Q1.
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May 09, 2025
The Five led at 5 p.m. followed by Deadline: White House and The Lead.
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May 09, 2025
The Five remained the evening's most-watched show in both measured categories.
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May 09, 2025
Alan Moss, vice president, global advertising sales at Amazon, previews the company's upfront offering.
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May 09, 2025
Pirro is the latest Fox News Media employee to transfer to the White House.
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May 09, 2025
The veteran journalist explains his approach to the true crime genre.
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May 09, 2025
The station said the new Howard Avenue studios mark a major technological leap forward for the station.
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May 09, 2025
May is brain tumor awareness month and Fox Carolina anchor Tori Carmen shared her story of her brain tumor.
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May 09, 2025
CMO Dara Treseder says the company's creative pivot forms part of a new 'branded house' strategy.
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May 09, 2025
Two-thirds of clients use its core platform Kokai, with the bulk of spend running through it.
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May 09, 2025
Total Wine & More, with a creative assist from Ampersand Agency, launches its most significant marketing to date with a music-centric campaign.
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May 09, 2025
ADWEEK's Brand Genius Creators honorees will join social execs, CMOs and media moguls on stage in NYC.
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May 09, 2025
Since being a mom is so multifaceted, then marketing to mothers on their special day should be just as nuanced.
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May 09, 2025
The company is hosting its first SMB event in Austin, Texas, this week.
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May 09, 2025
Moviefone returns with a new and improved app, a syndicated TV series, and improved search and discovery functions.
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May 08, 2025
Staff at WPP's media agencies say they were blindsided by sudden layoffs, locked out of email, and told to leave—just days after the company's high-profile rebrand.
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May 08, 2025
"It is time for a new chapter with new adventures," she wrote.
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May 08, 2025
CEO confirms eligibility for MAIP, and Vanguard was expanded before President Trump's second term.
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May 08, 2025
Will Swayne's role will expand to cover the U.S.
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May 08, 2025
Paramount shares early signs of upfront, with scatter up double digits.
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May 08, 2025
The high usage has attracted brands to the Promoted Places feature within Snap Map.
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May 08, 2025
TikTok is launching a series of nationwide initiatives designed to support, spotlight, and boost entrepreneurs.
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May 08, 2025
YouTube looks to connect brands with creators at NewFronts.
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May 08, 2025
The IAB NewFronts Main Stage event included Nielsen, Amazon Ads, Revry, and more, with companies revealing how they navigate uncertainty.
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May 08, 2025
The Conclave commenced on May 7 with a winner emerging one day later.
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May 08, 2025
Meta launches Thread video ads and shares Reels insight at NewFronts.
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May 08, 2025
The Weekend and The Weeknight launched to mixed ratings results.
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May 08, 2025
Co-presidents of ad sales, Ryan Gould and Bobby Voltaggio, are giving Warner Bros. Discovery a 'different look and feel' in the upfront.
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May 08, 2025
BarkleyOKRP has appointed Katy Hornaday as CEO and Nate Swift as president, as the agency continues to promote its "Big Indie" positioning.
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May 08, 2025
For Mother's Day, Apple has created an emotional portrait of first-time parenthood that showcases its iPhone and its Vision Pro mixed-reality headset.
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May 08, 2025
Global CEO Daryl Lee speaks with ADWEEK about restructuring amid reports of layoffs and exec departures.
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May 08, 2025
The publisher has seen its audience expand in recent years, with particular growth coming from rural readership and Gen Z consumers
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May 08, 2025
Stagwell posted $130 million in new business in Q1 and grew net revenue 9% excluding advocacy, as CEO Mark Penn said the company is "on a steady course" amid industry consolidation.
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May 08, 2025
Price retired from Syracuse ABC affiliate WSYR on July 9, 2008, after a 46-year career at the station.
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May 08, 2025
Natalie Clydesdale comes form KFOR in Oklahoma City, Oklahoma
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May 08, 2025
David Zaslav said sports is a 'rental business' and the future of WBD is in IP like Harry Potter, Superman, and Lord of the Rings.
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May 08, 2025
She joined the Atlanta CBS affiliate in 2023.
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May 08, 2025
Versant is a "head scratcher," said one brand-naming expert.
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May 08, 2025
Simo, who's expected to depart Instacart in the coming months, will report directly to Altman.
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May 08, 2025
Telemundo showcases World Cup and Reality TV at upfront.
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May 08, 2025
John Halley, Paramount's president of advertising, shares insights on upfront talks.
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May 08, 2025
Brands tend to invest where they feel the safest and where there's already mainstream recognition.
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May 08, 2025
Digitas has formalized its entertainment ambitions with the launch of Digitas Pictures, a branded content studio unveiled at its 18th annual NewFronts event.
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May 07, 2025
Teleflora and in-house Wonderful Agency lean on research and a heart-tugging soundtrack for Mother's Day ad.
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May 07, 2025
The digital media company hosted brand and agency clients at an exclusive dinner in the New York Public Library for its 2025 NewFront.
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May 07, 2025
He changed his mind about coming back after talking with his doctors and decided to medically retire.
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May 07, 2025
The Five and Jesse Watters split the difference for Fox News, while Jake Tapper and Erin Burnett did the same for CNN.
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May 07, 2025
CNN was No. 2 in the A25-54 demo, while MSNBC took that spot in total viewers.
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May 07, 2025
Re-airs of Rachel Maddow and Bill Maher led for MSNBC and CNN respectively, while Life, Liberty & Levin was first on Fox News.
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May 07, 2025
Harreld will anchor the 5, 6 and 11 p.m. newscasts alongside Ben Schwartz.
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May 07, 2025
The marketing vet moves from food and wellness to sports.
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May 07, 2025
As creators and artists increasingly drive consumer trends, brands must look to them to set the tone for what's cool and relevant. But in the race to show up authentically, […]
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May 07, 2025
Kari Lake described the arrangement as an "enormous benefit" to U.S. taxpayers, but others dispute the plan.
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May 07, 2025
Paul Frampton-Calero will take over as CEO of Goodway Group, aiming to boost its commerce, AI, and consulting businesses.
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May 07, 2025
The beauty brand will incorporate mascot Ellie and logos onto gear.
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May 07, 2025
Snapchat pitches advertisers on ad updates and brand campaign at NewFronts.
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May 07, 2025
She said she'd keep viewers posted about what's next
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May 07, 2025
Among all platforms, Netflix was the undisputed champ courtesy of Squid Game.
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May 07, 2025
Susan Catalano will oversee Omnicom's U.S. human resources operations in a newly created role reporting to CEO John Wren.
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May 07, 2025
Versant will have access to NBCU's ad tools and tech for the next two upfront cycles.
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May 07, 2025
Sainsurin was previously executive director, brand and digital marketing.
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May 07, 2025
The rise in popularity of weight loss drugs like Ozempic and Wegovy orced WeightWatchers to transition to providing telehealth services.
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May 07, 2025
Instead, APS will focus on its existing tools like Amazon Publisher Cloud and Signal IQ.
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May 07, 2025
Sue Bird and Paige Bueckers lead a WNBA Opening Day push for Vox and Ion with a new Togethxr-produced podcast and a doubleheader built around the No. 1 pick.
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May 07, 2025
The leaders guiding their brands to growth through authentic connections with consumers.
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May 07, 2025
The pair's 'Feel Super' campaign brings a new sense of purpose and inclusivity to the brand.
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