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 Apple's new low-cost iPhone comes a year after its predecessor, offering over a dozen small changes. Here's how the latest model compares.
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Apple has promised a "big week" for the company, which includes an in-person event for press and creators on March 4. But it didn't exactly wait until Wednesday to get things started.
The news started on Monday with the announcements of the iPhone 17e and M4-powered iPad Air. The company followed up on Tuesday with the reveal of the M5 MacBook Air, the M5 Pro and M5 Max chips, MacBook Pro models that use said chips, a refreshed Studio Display and a brand-new 27-inch Studio Display XDR.
Here's our recap of everything Apple has announced so far this week:
iPhone 17e
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The new budget iPhone also starts with double the base storage, adding a little extra value.
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Apple has scheduled a product launch event, dubbed an "Apple Experience", for March 4 at 9AM ET. The company is reportedly holding this event in NYC, London and Shanghai.
Everyone loves shiny new products, so what can we expect to see at Apple's first launch event of 2026? We don't know anything for certain, but we have plenty of educated guesses that have been sourced from industry reports and speculation from analysts.
Editor's Note (on March 2 at 9:45AM ET): Apple has officially announced the iPhone 17e and iPad Air (M4). It's expected to continue to unveil new hardware in the following days, per the rest of this article.
Budget-friendly MacBook
There have been rumors swirling that Apple is preparing to launch a cheaper alternative to the MacBook Air. Bloomberg reported on this all the way back in November. Industry rumors indicate that Apple will be stuffing this laptop with an iPhone processor, the A18 Pro, to keep the price down.
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