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Apple's wallet-friendly era will be short-lived, reporting suggests.
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Apple's second-generation MacBook Neo will launch in 2027 and could feature a touchscreen, according to analyst Ming-Chi Kuo.
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Apple is hoping to 3D-print aluminum device enclosures in the future, according to Bloomberg's Mark Gurman.
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Apple is promoting the MacBook Neo with a series of intentionally strange TikTok videos that are successfully capturing Gen Z's attention.
? original sound - apple
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Amid its introduction of 10 new devices this week, Apple discontinued over a dozen of its products dating back to 2019.
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Apple's new MacBook Neo could help the company grow notebook shipments by nearly 8% this year, even as the broader laptop market faces a hefty downturn, according to a new report from TrendForce.
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Apple today unveiled the colorful new MacBook Neo, which has a "breakthrough" starting price of just $599 in the United States. MacBook Neo features a 13-inch display, an A18 Pro chip with Apple Intelligence support, 256GB and 512GB storage options, dual speakers on the left and right sides of the laptop, and more.
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