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Slate is an American electric vehicle (EV) startup, and it's far from the only one. We've seen almost every company that tried to follow in the footsteps of Tesla stumble and fall, dealing with the realities of a hugely competitive market that's very difficult to break into. But Slate has the eye of the car-buying press because it's shooting for a small, low-cost pickup truck, something that American buyers have been desperately missing for a long time. It probably doesn't hurt that Amazon CEO Jeff Bezos is a high-profile investor—that'll get you some headlines.
The Slate pickup, with a name the same as the company, is aiming low. And I mean really low. The base model is expected to debut at $27,500 or so when it hits the streets in 2026, which would make it $20,000 if the US federal EV tax credit holds. (That seems pretty optimistic at this point.) But even without the credit, it would be cheaper than the Ford Maverick, the least expensive pickup truck on the US market right now. (Miss me with the "it's not a truck" arguments. Again, the site is called PCWorld.) And it would be the cheapest electric pickup by far, with the F-150 Lightning starting at around $50,000.
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