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Mac RumorsJul 31, 2026
How Apple Changed Under Tim Cook: 15 Years in Numbers
Apple CEO Tim Cook participated in his final Apple earnings call yesterday, with incoming CEO John Ternus set to take over on September 1. With Cook's tenure coming to an end, we thought we'd take a look at how Apple has changed over the last 15 years.


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Apple's Tim Cook era ends with a record $109B quarter (ComputerWorld)
Apple CEO Tim Cook says this '100-year flood' won't be receding anytime soon (Yahoo Technology)

Mac RumorsJul 31, 2026
iPhone Air 2 Expected to Launch Early Next Year With Five New Features
Apple plans to release a second-generation iPhone Air in the first quarter of 2027, according to Jeff Pu, an investment analyst who covers Apple.


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iPhone 18 Pro Models Could Be Up to $300 More Expensive, Says Analyst (Mac Rumors)

Mac RumorsJul 31, 2026
iPad Air Could Finally Be Redesigned Next Year
The iPad Air has looked the same since 2020, making it the longest-running design in Apple's tablet lineup. There is a reasonable case that 2027 could be when that comes to an end.


Mac RumorsJul 30, 2026
Tim Cook: Apple 'Reluctantly Raised Prices' Due to '100-Year Flood on Memory Pricing'
Apple didn't want to raise its prices but was forced to do so because of exponential increases in memory costs, Apple CEO Tim Cook said today during the company's Q3 2026 earnings call. Apple increased prices for Macs and iPads in June because memory prices have surged.


Mac RumorsJul 29, 2026
20th Anniversary iPhone Coming Next Year With These 10 Features
Apple's 20th anniversary iPhone is expected to arrive in the fall of 2027 with the most significant redesign the device has seen since the iPhone X.

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