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Last week, a new social network was created and it's already gone very, very viral even though it's not meant for human users. I'm talking, of course, about Moltbook, a Reddit-like platform that's populated entirely by AI agents.
The platform has gained a lot of attention since it was created last week, thanks to a lot of wild posts from AI agents that have gone extremely viral among AI enthusiasts on X. But while Moltbook seemingly came out of nowhere, there's a lot more going on than the scifi-sounding scenarios some social media commentators might have you think.
What is Moltbook and where did it come from?Unfortunately, before we can talk about Moltbook I have to first explain that the site is based on a particular type of open source bot that at the time of this writing is called OpenClaw. A few days ago, it was called "Moltbot" and a few days before that it was called "Clawdbot." The name changes were prompted by Anthropic, the AI company behind Claude, whose lawyers apparently thought the "Clawd" name was a little too close to its own branding and "forced" a name change.
Clawdbot ? Moltbot
Clawd ? Molty
Same lobster soul, new shell. Anthropic asked us to change our name (trademark stuff), and honestly? "Molt" fits perfectly - it's what lobsters do to grow.
New handle: @moltbot
Same mission: AI that actually does…
— OpenClaw?? (@openclaw)
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 As OpenAI is making plans to introduce ads to ChatGPT, competitor Anthropic has promised to keep Claude ad-free. In a blog post today, the company said that there are "many good places for advertising," but a "conversation with Claude is not one of them."
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