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 As OpenAI is making plans to introduce ads to ChatGPT, competitor Anthropic has promised to keep Claude ad-free. In a blog post today, the company said that there are "many good places for advertising," but a "conversation with Claude is not one of them."
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Anthropic has announced that its chatbot Claude will remain ad-free. This is in direct contrast to rival company OpenAI, which recently brought ads to ChatGPT for many users.
The company says that "including ads in conversations with Claude would be incompatible" with the chatbot becoming a "genuinely helpful assistant for work and for deep thinking." The reasoning here is rather simple. People tend to share personal details with chatbots, for better or for worse, and getting ads based on that stuff would be creepy. Imagine asking for mental health advice and getting an ad for St. John's wort or something.
Anthropic notes that other conversations "involve complex software engineering tasks, deep work or thinking through difficult problems. The appearance of ads in these contexts would feel incongruous—and, in many cases, inappropriate."
The company said that integrating advertising would "work against" the Claude Constitution, which counts "being generally helpful" as a core principle. "Introducing advertising incentives at this stage would add another level of comple
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