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Apr 01, 2026
Eater and Tasty are the latest publishers looking to capitalize on a growing appetite for food and dining brands.
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Apr 01, 2026
S4 Capital's Monks has spent two years building AI-driven production workflows. Now Nvidia is using that as its pitch to the rest of Madison Avenue.
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Apr 01, 2026
As generative AI and creators take a bigger hand in producing creative work, brand managers face a crucial question: Who's watching to ensure its all working together to build brand […]
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Apr 01, 2026
Pringles' unconventional love story follows viral Super Bowl ad starring Sabrina Carpenter.
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Apr 01, 2026
Cam Heyward and Jerome Bettis star in 'Smash the Glass,' a new ad touting the 2026 Draft.
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Apr 01, 2026
YouTube Brandcast 2026 takes place on Wednesday, May 13.
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Apr 01, 2026
Unilever's decision to combine its foods business with McCormick & Company isn't a retreat from food, but a re-focus on areas where it can naturally make more money.
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Apr 01, 2026
In fashion, the creative director sits alongside the CEO, occasionally as the more powerful of the two.
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Apr 01, 2026
The best marketing pranks from Yahoo, Olipop, and more
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Apr 01, 2026
The best marketing pranks from Yahoo, Olipop, and more
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Mar 31, 2026
The historic launch will take place from the Kennedy Space Center in Florida.
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Mar 31, 2026
Mid-market DSPs are fishing for ad dollars that could be up for grabs after two agency holdcos announced audits of The Trade Desk.
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Mar 31, 2026
Roberto Ramirez Laverde on Patrón Tequila's commitment to craftsmanship, transparency, and cultural authenticity.
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Mar 31, 2026
How Lego is designing seamless ecosystems across DTC, retail partners, and physical experiences.
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Mar 31, 2026
Cam Newton knows that he can command influence and attention. Now, he's making advertisers listen.
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Mar 31, 2026
In our latest Virtual Vanguard with David Sable, the discussion examined what'sactually happening inside the consolidation machine—and more important, what CMOscan do to protect their brands' creative output and strategic […]
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Mar 31, 2026
A wave of new features targets the mid-market advertisers that DSPs like DV360 and The Trade Desk have long dominated.
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Mar 31, 2026
New Partnership Accelerator proactively addresses tensions and pressures before things go south
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Mar 31, 2026
Heated Rivalry breakout star Connor Storrie fronts a Verizon horror-style ad directed by Nia DaCosta.
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Mar 31, 2026
From Ayoh to Dukes to Graza, a new wave of mayo marketers is mixing up the playbook in the search for market share
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Mar 31, 2026
McDonald's and Wieden Kennedy worked with the minds behind KPop Demon Hunters to deliver a faithful new chapter for fans.
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Mar 31, 2026
Redfin is listing a unique open house: Rocket Arena in Cleveland, Ohio.
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Mar 30, 2026
Our industry is in a critical phase of AI transformation that's less about tools and more about intent, sequencing, and discipline. There's not yet a tried-and-true playbook for AI applications […]
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Mar 30, 2026
Spotify is branching into marketing's mid- to lower funnel as its ads business matures.
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Mar 30, 2026
Fox News was still the most-watched cable news network.
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Mar 30, 2026
The retail giant positions Rufus as a "virtual product expert" that can surface sponsored recommendations to shoppers within conversational interactions.
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Mar 30, 2026
The retail giant positions Rufus as a "virtual product expert" that can surface sponsored recommendations to shoppers within conversational interactions.
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Mar 30, 2026
What does the Netflix-Warner Music deal signal about the future of artists and music IP, and should brands be taking notice?
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Mar 30, 2026
After his stunt for Fiverr caused a stir, ADWEEK talks to the director about how AI is changing his work
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Mar 30, 2026
Alexander was most recently at NBC News.
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Mar 30, 2026
The independent agency plans to grow the consultancy and embed it across its client base as demand grows for systems that can connect and activate data in real time.
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Mar 30, 2026
This CMO-first digest is the latest offering in ADWEEK's Marketing Vanguard franchise: a collection of invitation-only events, including our signature Inspiration Excursions and annual Summit; our weekly Marketing Vanguard podcast; our annual Marketing Vanguard Awards list; and curated content and dialogs, with membership at the center.
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Mar 28, 2026
Three frenetic days at Shoptalk revealed tons of anxieties about the future of commerce—from uncertainty around what it will look like, big questions at companies like Home Depot and Stratacache, and big plays from powerhouses like Google and Meta.
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Mar 27, 2026
Rahel Solomon departs CNN, and Scott MacFarlane has a new home.
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Mar 27, 2026
The man behind "Fearless Girl" shares how finance can inspire creativity.
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Mar 27, 2026
Bob Schmetterer, the former chairman and chief executive officer of Euro RSCG and a founding partner of Messner Vetere Berger Carey Schmetterer (MVBCS), has died at 82. Tributes are pouring […]
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Mar 27, 2026
The social platform is reshuffling its ranks ahead of a planned $1 trillion SpaceX IPO.
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Mar 27, 2026
Acknowledging how difficult the return will be, Guthrie says, 'I don't know if I'll belong anymore, but I would like to try.'
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Mar 27, 2026
Advertisers from Equinox to Almond Breeze take clear stances on the tech amid AI backlash.
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Mar 27, 2026
Advertisers from Equinox to Almond Breeze take clear stances on the tech amid AI backlash.
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Mar 27, 2026
This week's notable ads came from brands including Aerie, KFC, Peroni, and more.
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Mar 26, 2026
There is fierce disagreement around how much generative AI models, which are changing the way that people find and discover products, will also disrupt retail media and ecommerce systems.
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Mar 26, 2026
Uproxx TV pitches advertisers on CTV reach and 'super creators.'
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Mar 26, 2026
The ChatGPT maker is extending its sponsored message pilot beyond April, expanding internationally, and locking in advertiser commitments as it builds toward a full ad stack.
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Mar 26, 2026
GMA was the only morning show with double-digit growth in the Adults 25-54 demo.
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Mar 26, 2026
The IAB NewFronts Mainstage featured ad-tech solutions and new content avenues for advertisers.
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Mar 26, 2026
The tech giant's creeping editorial role is alarming publishers and costing them more than just traffic.
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Mar 26, 2026
Bhavana Smith joins to lead the charge on shifting the agency to performance pay as AI reshapes the agency business.
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Mar 26, 2026
Meta unveiled a slew of new products, but the pitch was overshadowed by a spate of public setbacks.
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Mar 26, 2026
Guillaume Epstein will help the holdco standardize pricing and client deals
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Mar 26, 2026
To get the most out of your AI models at work, it's less about having the smartest model, and more about the context you provide.
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Mar 26, 2026
As OpenAI shuts down its marquee video tool, agencies say they quietly switched to better options long before the announcement.
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Mar 26, 2026
Aerie partnered with Pamela Anderson to call out AI fakery.
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Mar 25, 2026
The company plans to unveil a data partnership next month with Dax, the latest in a series of tie-ups signalling Amazon's growing ambitions.
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Mar 25, 2026
After years of allegations of harm by youth advocacy groups and corresponding denials from corporate, Meta and YouTube have been found liable for causing mental duress to an adolescent girl—identified […]
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Mar 25, 2026
Before marketers learn AI, or the language of the boardroom, or purpose, or storytelling, or any of the other things we keep telling them they need to master, many of them need to learn something more basic. They need to learn marketing.
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Mar 25, 2026
Diet Coke, Grey Goose, and L'Oréal are among the brands making their Runway debut
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Mar 25, 2026
After over 25 years in marketing, I learned that many targeting decisions aren't driven by sound commercial logic. Here are the three biggest mistakes.
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Mar 25, 2026
Principal media is reshaping the economics and the trust dynamics of our business.
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Mar 25, 2026
CBS Evening News finished above 4 million total viewers.
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Mar 25, 2026
The Female Quotient is heading to the beach for Cannes Lions 2026. The media and advisory company announced the launch of FQ Beach and Camp on Wednesday (March 25), an […]
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Mar 25, 2026
With brands like Under Armour and Dick's Sporting Goods running their own studios, brand entertainment is finally coming of age.
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Mar 25, 2026
The appointment expands a years-long project-based relationship into a full-funnel partnership.
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Mar 24, 2026
The social media giant is also making it easier to buy products without leaving its apps.
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Mar 24, 2026
Yahoo Scout, the company's new AI engine, links its search, mail, and content products to give advertisers a clearer picture of what users want.
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Mar 24, 2026
Rebuilding cultural relevance through creator-led storytelling, product-rooted humor, and a social-first strategy.
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Mar 24, 2026
Merchants now control the sale, not the AI platform.
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Mar 24, 2026
At NewFronts, Snapchat used a staggering engagement milestone to anchor a push into new brand and performance ad formats.
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Mar 24, 2026
Tubi's new ad features, including Scene Sense, give brands the opportunity to display messaging that aligns with what's on screen.
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Mar 24, 2026
Commercial growth is a team sport.
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Mar 24, 2026
PubMatic is partnering with Untapped Growth to deploy AI agents that could change the programmatic supply chain—no DSP required.
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Mar 24, 2026
Samsung NewFronts presentation showcases Amazon partnership and an AI-powered viewing experience.
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Mar 24, 2026
The North American sports betting industry is growing up, and challenger Bet365 is putting its chips on building a strong brand to stand out. Late last year, the global sports […]
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Mar 24, 2026
The sponsored listings will arrive this summer as Apple looks to grow an ads business on pace to bring in $8.5 billion this year.
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Mar 24, 2026
Marketing leaders share their personal playbooks on making the most of the Super Bowl opportunity.
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Mar 24, 2026
TRESemmé recently announced its status as the "signature hair brand" of Devil Wears Prada 2. This word choice matters.
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Mar 24, 2026
TikTok unveiled a slate of new ad formats as it looks to reassert itself with the brand community.
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Mar 24, 2026
In Southern California, roughly every 10 to 15 years, an ideal combination of sunlight, temperature, and rainfall coaxes millions of desert wildflowers to life in what's called a superbloom. Those […]
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Mar 23, 2026
Despite The Bachelorette being pulled, 'most advertisers' have put their spend back into other ABC programming.
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Mar 23, 2026
LG showcased a bevy of new offerings, including ad capabilities and content exclusives.
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Mar 23, 2026
The deal will boost both ad revenue and subscriptions, which grew by 300,000 in the last year.
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Mar 23, 2026
At its NewFronts event in Manhattan, Google unveiled a suite of updates to its popular ad buying platform.
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Mar 23, 2026
YouTube is positioning itself as a comprehensive operating system for creator marketing—a shift that could unseat third-party creator platforms.
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Mar 23, 2026
David Dugan, formerly an ads leader at Meta, joins OpenAI as its vp and head of global ads solutions.
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Mar 23, 2026
The Scripps Sports Network, a free, ad-supported streaming channel, will start with 100 live events across the year.
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Mar 23, 2026
Plus, product placements are coming.
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Mar 23, 2026
Cardi B fronts a campaign introducing Yahoo Mail's new AI-powered feature.
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Mar 20, 2026
Fox News remained the most-watched cable news network.
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Mar 20, 2026
Chuck Norris, the martial-arts meister turned actor—and, later in life, entrepreneur and ambassador for brands from Toyota to Glock—died on March 19 in Hawaii. He was 86. While Norris never […]
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Mar 20, 2026
Disney and ESPN achieve new highs for women's tournament ad sales, with pricing up double digits percent-wise.
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Mar 20, 2026
CBS Evening News falls below 4 million total viewers for the week.
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Mar 20, 2026
NBC News to partner with Joanna Stern on tech coverage.
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Mar 20, 2026
Research firm Ipsos found that only 1 in 3 marketers have benchmark knowledge of "marketing anchors."
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Mar 20, 2026
A personal conversation about connecting with audiences and working with brands.
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Mar 20, 2026
How cultural moments like the U.S. women's hockey team winning gold offer opportunities—and challenges—for advertisers.
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Mar 20, 2026
As ad dollars lag, X offers fresh financial incentives and touts Grok as a fix for lingering brand safety concerns.
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Mar 20, 2026
Burger King, Uber, JCPenney, Ugg, Sprite, and more are behind the week's standout ads.
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Mar 20, 2026
The brand is also replacing junior copywriters with more senior staff.
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Mar 19, 2026
Disney pulls The Bachelorette and won't say if it will return to air.
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Mar 19, 2026
Sprite returns to street culture roots with new global platform spanning music, basketball, live experiences, and product innovation.
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