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Oct 22, 2025
A new show from Morning Brew, hosted by its HR director, hints at a future where executives become influencers.
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Oct 22, 2025
NBC Nightly News was the only newscast not to see viewership growth across both measured categories.
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Oct 22, 2025
Reddit says it warned Perplexity to stop using its data—but citations to the site soared 40-fold afterward.
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Oct 22, 2025
Streaming remained the preferred mode of TV consumption but saw its numbers fall compared to August.
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Oct 22, 2025
The broadcast will toast this achievement on-air and off-air all week long.
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Oct 22, 2025
Droga5 has appointed Rafael Rizuto as chief creative officer of New York and the Americas.
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Oct 22, 2025
Pritchard had advocated improved transparency and accountability in digital advertising as chair of the Association of National Advertisers since 2016
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Oct 22, 2025
T-Mobile becomes Fox Weather's preferred communications provider.
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Oct 22, 2025
Ocean Spray's holiday campaign stars Bryan Cranston as 'Cranpus,' a devilish cranberry thief.
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Oct 22, 2025
Michel Gondry's surreal vision powers new Xbox campaign that blurs life and play.
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Oct 22, 2025
The streamer-DSP integration follows a similar deal between Amazon and Netflix.
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Oct 21, 2025
Ogilvy has promoted Guillermo Vega to chief creative officer for North America, as Rafa Rizuto departs the agency for a new opportunity.
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Oct 21, 2025
Netflix said AI presents a 'significant opportunity' to deliver benefits to members, creators, and the business.
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Oct 21, 2025
Omnicom Group said it expects its takeover of IPG to close in November, as it reported 4% revenue growth in Q3 2025.
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Oct 21, 2025
A week is an eternity in branding. Just ask Marc Benioff. For a decade, the Salesforce CEO has been the poster child for values-first leadership—a "global visionary" according to Yale's […]
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Oct 21, 2025
The five steps to making digital change stick.
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Oct 21, 2025
Building an AI-native organization rooted in psychological safety, critical thinking, and purposeful execution.
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Oct 21, 2025
Mastercard has appointed Accenture marketing boss Jill Kramer as its next chief marketing and communications officer, succeeding longtime marketing leader Raja Rajamannar effective Dec. 1. Rajamannar will move into the […]
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Oct 21, 2025
Alphabet shares slipped nearly 5% Tuesday following OpenAI's debut of Atlas.
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Oct 21, 2025
ADWEEK gained first-time access to a private meeting among marketing executives who collaborate to set growth targets for their sector.
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Oct 21, 2025
WBD's board is evaluating multiple options, including a sale for the whole company.
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Oct 21, 2025
The vertical video feed brings short-form storytelling to the Times app as part of its multimedia evolution.
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Oct 21, 2025
The NewFronts are moving to earlier in the year.
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Oct 21, 2025
Fogged up OOH promotes the company's Cashmere body washes.
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Oct 21, 2025
ADWEEK has opened entries for a new awards program launching in 2026: Best Places to Launch a Career. Best Places to Launch a Career shines a spotlight on organizations that […]
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Oct 21, 2025
After two decades in marketing, I've watched countless "revolutionary" technologies come and go. Most promised to change everything. All delivered incremental improvements at best. But AI feels different—not because of […]
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Oct 21, 2025
AI brands are getting a human makeover, with a little help from Madison Avenue's finest.
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Oct 21, 2025
From sing-alongs to merch partnerships, the streaming platform harnessed the power of KPop Demon Hunters fans.
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Oct 20, 2025
Last month, Bad Bunny explained to i-D magazine why his world tour wouldn't stop in the United States. "There was the issue of, like, fucking ICE could be outside [the […]
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Oct 20, 2025
Creatives reveal their guiding principles for building campaigns with AI.
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Oct 20, 2025
Jane Goodall narrates Apple's new global brand platform for Mac.
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Oct 20, 2025
Tony Waissmann's 52 aims to strip out bureaucracy and make more work.
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Oct 20, 2025
How Sony and the NFL built a partnership that could be worth more than $50 million this season alone.
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Oct 17, 2025
The broadcast networks and CNN switch to the Associated Press as an election data source.
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Oct 17, 2025
Mark Consuelos and Matt Rizzetta go behind the scenes of marketing Italy's Campobasso FC.
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Oct 17, 2025
The social platform is not sharing revenue with creators.
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Oct 17, 2025
After two weeks at the top, Netflix's Wednesday fell to third place
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Oct 17, 2025
Users are creating videos that reference longstanding antisemitic tropes.
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Oct 17, 2025
The NBA's 'tap to watch' initiative connects fans with the streaming platforms showing the games.
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Oct 17, 2025
The Masters of Marketing conference is trying to pivot away from case studies toward forward-looking action
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Oct 17, 2025
A weekly roundup of the biggest U.S. and global brand leadership appointments.
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Oct 17, 2025
The elimination of many remaining Privacy Sandbox APIs come six months after third-party cookies got a reprieve in Chrome.
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Oct 17, 2025
McCain Foods is launching its new South Asian-flavored products—Masala Fries and Chili Garlic Potato Bites—with a campaign that pays homage to the songs and dance of Bollywood. Created with Rethink […]
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Oct 17, 2025
Apple, Gushers, Bobbie, and more are behind this week's standout ads
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Oct 16, 2025
The networks experienced double-digit losses in the primetime demo.
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Oct 16, 2025
The social giant no longer wishes to be audited for brand safety by the media industry's leading accreditation firm.
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Oct 16, 2025
It will mark the second Big Game spot for the canned water brand.
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Oct 16, 2025
The private suites at Boston's Gillette Stadium boast well-stocked bars, leather seats and, of course, a commanding view of the field. The rental costs for these luxury perches start at […]
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Oct 16, 2025
CNN is touting a special one-year introductory price of $41.99 for the new streaming product.
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Oct 16, 2025
The Catalyst Brands leader is shepherding legacy brands into the future while honoring their heritage.
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Oct 16, 2025
Campbell shared a note with Paramount staff announcing her departure.
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Oct 16, 2025
MSNBC also announced Kevin Frey, Fallon Gallagher, Jillian Frankel, and Laura Haefeli are joining the network.
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Oct 15, 2025
A new subscription bundle with Le Monde, coupled with the promise of AI translation, underscore its untapped international audience.
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Oct 15, 2025
The NBC News cuts were spread across different divisions within the network.
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Oct 15, 2025
Nightly News closes the gap with WNT in the demo.
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Oct 15, 2025
GMA continues to tighten the gap with Today in the Adults 25-54 demo.
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Oct 15, 2025
Adtech firm AppLovin on Wednesday confirmed it has shuttered a mobile software product that was allegedly enabling downloads of apps onto user devices without consent. A company spokesperson said in […]
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Oct 15, 2025
SMG, Kantar, and Colosseum Strategy shared their findings in a recent report.
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Oct 15, 2025
Nvidia has jumped up Interbrand's Best Global Brands list.
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Oct 15, 2025
This year's contenders prove that experience isn't just part of the marketing mix—it's the heart of it.
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Oct 15, 2025
The commercial will mark Grubhub's first national campaign since being acquired by Marc Lore's Wonder Group in 2024.
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Oct 15, 2025
Plus, AI energy consumption and emerging global regulations on intellectual property.
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Oct 15, 2025
Twenty ad tech firms launch the Ad Context Protocol to cut costs, boost transparency, and lay the groundwork for agentic advertising.
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Oct 15, 2025
A common mistake has terrifying consequences in a new film from Yahoo's in-house creative lab.
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Oct 15, 2025
Uber Eats and Special U.S. keep their story alive, and that's the real creative courage.
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Oct 15, 2025
Cardi B stars in Bobbie campaign that wants to help parents feel better about their feeding choices, while raising awareness of the maternal mortality crisis.
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Oct 15, 2025
Walmart, Etsy, and Shopify are signing big deals with OpenAI.
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Oct 15, 2025
The awards program will debut at Blackweek 2026.
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Oct 15, 2025
Several Daytime Emmys sponsors will provide a range of products and experiences for winners and guests.
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Oct 14, 2025
CEO Jeff Green admits the DSP is edging into sell-side territory, but says it's for the benefit of all players in the adtech ecosystem
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Oct 14, 2025
RPA CEO Pete Imwalle is stepping down after 32 years, with chief media officer Jim Helberg stepping into the top role.
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Oct 14, 2025
ABC News, CBS News, CNN, Fox News Media, and NBC News are among the companies taking a stand.
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Oct 14, 2025
The retailer is the latest ecommerce player to announce a deal with OpenAI.
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Oct 14, 2025
After rumors circulated earlier this year, Spotify podcasts arrive on Netflix in 2026.
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Oct 14, 2025
Apple TV ditched the plus. Here's how it can avoid that becoming a minus.
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Oct 14, 2025
The One Show is launching a new competition to give independent agencies a dedicated stage to compete globally, aiming to level the playing field against holding company networks.
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Oct 14, 2025
The Netherlands-based company was just acquired by investment firm Prosus.
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Oct 14, 2025
CEO says 73% of Publicis' operating model is now 'AI-powered.'
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Oct 14, 2025
From condoms to Costco, the two generations marketers are obsessed with have diverging opinions on which brands they trust most.
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Oct 13, 2025
Clients' appetite for Groupe's tech drove 5.7% organic growth in Q3.
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Oct 13, 2025
A new newsletter, improved in-house studio, and franchise extensions headline ADWEEK marketing opportunities..
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Oct 13, 2025
The tennis star-turned-business mogul on her people-first approach to investing.
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Oct 13, 2025
Coverage of the ceasefire between Israel and Hamas occurred during the overnight and early morning hours for U.S.-based viewers.
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Oct 13, 2025
??Last week, Lululemon founder Chip Wilson took out a full-page ad in The Wall Street Journal and let rip. His critique cut through the familiar boardroom haze, painting his former […]
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Oct 13, 2025
This post was created in partnership with Shopify Key takeaways: As ecommerce and physical retail converge, the path a customer takes from discovery to purchase has become a complex web […]
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Oct 13, 2025
This post was created in partnership with Kantar Key takeaways As AI models grow more capable—and data volumes surge—marketers are under mounting pressure to turn raw signals into actionable insights […]
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Oct 13, 2025
Early testing saw streaming services' revenues grow by double digits as smaller, performance-driven advertisers bought ads.
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Oct 13, 2025
The creative duo behind Zohran Mamdani's viral campaign explained why storytelling—not slogans—is reshaping advocacy.
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Oct 13, 2025
Jefferson's Bourbon and Taylor Kitsch try to redefine the brand for younger, modern drinkers.
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Oct 13, 2025
Canva has hired Ted Markovic as global head of advertising and creative operations as it scales its creative footprint worldwide.
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Oct 13, 2025
Apple's Underdogs conquer a system malfunction at a convention in the latest chapter of the popular ad series.
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Oct 13, 2025
Gushers and Imagine Entertainment tapped into nostalgia and the Halloween season by turning a '90s ad into real body horror.
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Oct 10, 2025
This post was created in partnership with Monks Key takeaways Real-time brand strategy is more complex than being the first to notice something and react. Putting frameworks in place so […]
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Oct 10, 2025
While the chief marketing officer (CMO) post isn't about to disappear tomorrow, it's impossible to ignore the mounting evidence of its steady erosion. As ADWEEK reported in August, the average […]
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Oct 10, 2025
This post was created in partnership with Chase Media Solutions Key takeaways Trust has become the most valuable currency a brand can hold. Consumers are in control, and they are […]
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Oct 10, 2025
This post was created in partnership with Fetch Key takeaways Pairing verified purchase data with AI innovation can be a potent combination, helping brands and agencies plan, personalize, and stay […]
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Oct 10, 2025
This post was created in partnership with Screenvision Media Key takeaways Shrinking attention spans, multiple screens, and endless content streams have marketers exploring new ways to earn attention, remain culturally […]
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Oct 10, 2025
More than two months after American Eagle's campaign starring actress Sydney Sweeney ignited a national debate after some perceived it as a eugenics reference, chief marketing officer (CMO) Craig Brommers […]
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Oct 10, 2025
Tyler Perry's Beauty in Black made its debut with a top 5 position on the chart.
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Oct 10, 2025
This post was created in partnership with Typeface Artificial intelligence is now cracking marketing's oldest code, delivering the right message to the right person at the right time. This leap […]
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