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May 01, 2026
The Asian American Advertising Federation (3AF)'s 2026 Impact 50 honors brands that recognize the Asian American consumer.
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May 01, 2026
Brands including Skittles, Claire's, Chivas Regal, and Budweiser are behind the week's most notable ads.
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Apr 30, 2026
From outcomes-based pricing to agent-led orchestration and the future of discoverability, these are the conversations that dominated Possible.
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Apr 30, 2026
Ads make up just 10% of its revenue. The platform hopes to grow that number without alienating its paying subscribers.
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Apr 30, 2026
Fox News was the only network with across-the-board week-to-week gains.
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Apr 30, 2026
Both companies are spending massively on AI infrastructure: It's a gambit that could pay off as signals point to AI improving advertising performance.
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Apr 30, 2026
Both companies are spending massively on AI infrastructure: It's a gambit that could pay off as signals point to AI improving advertising performance.
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Apr 30, 2026
X has revamped its advertising platform, integrating new AI capabilities designed to improve ad targeting and delivery.
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Apr 30, 2026
The company is separating into three segments organized around PayPal, Venmo, and crypto.
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Apr 30, 2026
This is the third promo promoting NBC's upcoming 100th anniversary.
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Apr 30, 2026
Part of the brand's Made in America platform, the campaign celebrates the beer's 150th anniversary
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Apr 30, 2026
The pasta sauce brand is taking its marketing to the next level
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Apr 30, 2026
Lenovo appoints artists, designers, and filmmakers as creative directors of five soccer clubs across the U.S., China, Brazil, and Italy.
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Apr 30, 2026
Claire's unveils summer campaign and new brand mission amid marketing overhaul.
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Apr 30, 2026
Cinema operator Vue and director Taika Waititi want to bring audiences back by reminding them of the power of the big screen.
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Apr 29, 2026
AMC Global Media showcases new ad opportunities around sports and franchises at upfront.
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Apr 29, 2026
Push notifications and peer-to-peer sharing have grown dramatically, according to proprietary Chartbeat data shared with ADWEEK.
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Apr 29, 2026
AWS growth rate continues to accelerate, driven by the ecommerce giant's AI services.
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Apr 29, 2026
Former X CEO Linda Yaccarino defended the platform's cultural and advertising relevance despite steep revenue declines under Elon Musk.
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Apr 29, 2026
Former X CEO Linda Yaccarino defended the platform's cultural and advertising relevance despite steep revenue declines under Elon Musk.
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Apr 29, 2026
All three networks registered positive week-to-week movement in the advertiser-coveted demo.
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Apr 29, 2026
CBS News finishes below 4 million total viewers for three weeks straight.
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Apr 29, 2026
During an ADWEEK House group chat during POSSIBLE in Miami, executives from retail and commerce media networks, brands, and adtech companies took the stage to discuss challenges related to profitability, measurement, collaboration, and standardization.
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Apr 29, 2026
Longtime Dentsu vet Liz Rutgersson spent just shy of three years in the role.
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Apr 29, 2026
At ADWEEK House during Possible, Croing CEO Alejandra Salazar joined brand leaders from Maybelline and Nespresso, and Latin Grammy winner Joaquina, to share what it takes to make celebrity partnerships work.
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Apr 29, 2026
At ADWEEK House during Possible, Croing CEO Alejandra Salazar joined brand leaders from Maybelline and Nespresso, and Latin Grammy winner Joaquina, to share what it takes to make celebrity partnerships work.
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Apr 29, 2026
The CW looks to expand beyond linear with streaming deals ahead of upfront.
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Apr 29, 2026
The quiet merger of shelf space and screen space has real implications for retail investment
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Apr 29, 2026
Telemundo is continuing to find World Cup opportunities for advertisers ahead of upfront week.
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Apr 29, 2026
Lola launches stateside, absorbing 180 and adam&eveDDB NY
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Apr 29, 2026
This article is part of ADWEEK's Marketing Vanguard program and was written in collaboration with one of its members. There's a disconnect between how rural America is portrayed and the reality of […]
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Apr 29, 2026
This article is part of ADWEEK's Marketing Vanguard program and was written in collaboration with one of its members. In a world where heritage brands have spent decades earning household-name […]
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Apr 29, 2026
The brand hires January Digital to handle its media.
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Apr 29, 2026
A new series of events lets brands get to know dozens of creators at once.
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Apr 28, 2026
The exec extended an olive branch to ad agencies after fallouts with Publicis, WPP, and Dentsu.
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Apr 28, 2026
The holding company is disposing of businesses that account for $3.2 billion in revenue within the next year.
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Apr 28, 2026
The FCC directed eight of Disney's owned-and-operated television stations to file their broadcast license renewals early.
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Apr 28, 2026
Conversations with Sephora, SmartCommerce, Liquid Death, and more.
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Apr 28, 2026
Plus, how experiential marketing builds brand equity that traditional advertising no longer can.
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Apr 28, 2026
Three-year-old energy drink brand Neutonic has raised $6 million to fund expansion across the U.S., U.K., and other international markets.
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Apr 28, 2026
The 11:11 Media founder is co-creating a seasoning line, with a digital-first cooking series close behind.
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Apr 28, 2026
The 11:11 Media founder is co-creating a seasoning line, with a digital-first cooking series close behind.
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Apr 28, 2026
A new offering lets Snapchat users interact directly with branded Snaps served in their inbox, turnings ads themselves into AI chatbots.
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Apr 28, 2026
The company rolled out a 10-agent marketing "toolkit" to help small and medium-sized brands compete in the AI era
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Apr 28, 2026
Machado will be tasked with executing on Chipotle's 'Recipe for Growth' 2026 turnaround plan.
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Apr 28, 2026
Cindy Rose will now only lead updates at WPP's half-year and full-year results, the company told ADWEEK.
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Apr 28, 2026
As tech giants spell doomsday for white collar work, marketers feel the pressure to equip their teams for an AI-first world
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Apr 28, 2026
Boathouse's annual CEO Survey reveals why CEOs are less happy with CMO performance this year overall
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Apr 28, 2026
Budweiser's World Cup campaign captures fans' emotions and stars Erling Haaland of Norway and Jürgen Klopp of Germany.
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Apr 27, 2026
Measuring the efficacy of ad spend continues to be one of the thorniest issues marketers face, and the frustrations bubbled up across multiple sessions during ADWEEK House at the Possible conference in Miami.
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Apr 27, 2026
CNN's Eric Hall and David Foote shared their control room experience as the WHCD went from a light-hearted affair to a breaking news situation.
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Apr 27, 2026
Netflix viewers will notice State Farm, DoorDash, Lexus, and more in the new season of Running Point.
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Apr 27, 2026
Three AI-generated shorts taught Purga Films and Gut key lessons about working with the tech
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Apr 27, 2026
New agency launches with clients including Ulta Beauty, Mrs. Meyer's, and Method
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Apr 27, 2026
TelevisaUnivision changes ad leaders just weeks ahead of the annual TV upfront week presentations.
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Apr 27, 2026
A slower news week resulted in all cable networks seeing week-to-week decreases.
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Apr 27, 2026
Positions focused on client experience aim to restore the Japanese holdco's trajectory in North America
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Apr 27, 2026
Marketing does not advance through opinion. It advances through building knowledge.
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Apr 27, 2026
Google's GeminiVeo and Nano Banana fix creator content.
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Apr 27, 2026
Google's GeminiVeo and Nano Banana fix creator content.
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Apr 27, 2026
AI agents are flooding ad tech. Agencies are still fixing their data
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Apr 27, 2026
Gin brand enters its next chapter with help from Ace of Hearts and AI artist David Szauder.
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Apr 27, 2026
With the launch of a new marketplace called Connect Select, the retail giant is making connected TV ad inventory available through Walmart DSP alongside search and display.
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Apr 27, 2026
The confectionery giant is partnering with Mutinex and Tracer to modernize MMM with agentic AI, compressing timelines and reshaping how it allocates media budgets.
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Apr 24, 2026
NBC News and CBS News finish the week with growth in the Adults 25-54 demo.
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Apr 24, 2026
NBC News' Jenna Bush Hager recently interviewed four former U.S. presidents.
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Apr 24, 2026
The Hoda Kotb and Savannah Guthrie reunion kept NBC News' Today at No. 1.
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Apr 24, 2026
HP TV wants to capitalize on laptop-based viewing.
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Apr 24, 2026
Fox News Sunday's Shannon Bream and executive producer Jessica Loker share vision for 30th anniversary and beyond.
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Apr 24, 2026
Marc Jacobs, Ikea, Goop Kitchen, Bloomberg Media, and more are behind the week's notable ads.
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Apr 24, 2026
Possible is scaling fast, spilling beyond the Fontainebleau, courting C-suite dealmaking, and leaning into creators, AI, and star power, as it blazes ahead in its mission to become marketing's answer to Davos.
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Apr 23, 2026
Building new business strategies while maintaining emotional resonance.
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Apr 23, 2026
Big marketing chief shakeups last month signal clues about how the role is evolving
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Apr 23, 2026
Claire Parker and Ashley Hamilton explain how they're navigating podcasting and social media in a crowded environment.
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Apr 23, 2026
The company launches Fox AdStudio to simplify AI insights across its properties.
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Apr 23, 2026
Lamine Yamal and Rodrygo Goes star in Powerade's World Cup rallying cry.
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Apr 23, 2026
Marc Jacobs teamed up with Rachel Sennott on a new microdrama as it shifts toward social-first entertainment.
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Apr 23, 2026
Enhanced productivity leads to happier and healthier work environments, and more free time outside of work
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Apr 23, 2026
The warehouse retailer is expanding its experiential offerings.
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Apr 23, 2026
CartographAI lets marketers explore and compare 1,000 martech and adtech vendors according to their unique needs, and is already being tested by Reckitt, LinkedIn, and Mars.
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Apr 22, 2026
This is the first time brands will be incorporated into Hulu's Get Real House experience.
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Apr 22, 2026
After a decade of acquisitions, the company is seeking new homes for its brands, according to five people familiar with its plans.
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Apr 22, 2026
Building long-term creator relationships and measuring cultural impact
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Apr 22, 2026
Beginning next month, advertisers will be able to customize which tiles they see in Kokai, filtering for the metrics and tools most relevant to their workflows.
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Apr 22, 2026
Thomas previously spent five years leading CBS News' flagship morning show.
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Apr 22, 2026
Diet Coke, Grey Goose, and L'Oréal are among the brands making their Runway debut
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Apr 22, 2026
As CEO, John Ternus will have to scale a services business beloved for its discretion.
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Apr 22, 2026
VML vet JJ Schmuckler joins to lead the digital transformation network into its next era
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Apr 22, 2026
For three days, the people who actually run social came together at Social Media Week to unpack what's working right now and what's coming next. Now, you can catch it […]
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Apr 22, 2026
The financial firm is working with Spectrum Reach, Tubi, and Warner Bros. Discovery.
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Apr 22, 2026
Irving arrives as Zocdoc expands beyond scheduling to play a more active role in how patients find and access care.
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Apr 22, 2026
Animation, easter eggs, and Leighton Meester celebrate the chocolatier's centennial
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Apr 22, 2026
Ahead of Upfronts, EDO is giving away data that other rivals charge for in a new move to undercut iSpot
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Apr 22, 2026
The creation of WPP Commerce is the first step in the holding company's two-year turnaround plan.
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Apr 21, 2026
There is more to Apple than just being profitable, and you can argue the trajectory that Steve Jobs created accounts for a lot of Tim Cook's "success."
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Apr 21, 2026
The executive, who helped reconfigure Mars' agency roster and implement AI-focused marketing frameworks, will depart in Q4.
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Apr 21, 2026
Every brand needs a competitor you choose to benchmark against and beat.
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Apr 21, 2026
This post was created in partnership with Inmar Media Creator-led social content can add authenticity and reduce friction to keep audiences engaged, but it works best when there's brand collaboration. […]
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Apr 21, 2026
This post was created in partnership with MNTN Producing a TV ad has always been an expensive, time-consuming process, making it challenging to jump on real-time trends and viral moments. […]
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Apr 21, 2026
This post was created in partnership with Sam's Club The creator economy is moving past the passive follower era and into the participation economy, where brands can build ecosystems with […]
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