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Sep 18, 2026
Disney names Adam Smith new DTC boss.
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Sep 18, 2026
The cafe chain's brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation.
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Sep 18, 2026
At Dreamforce, brands dish on unrealistic agentic AI goals—and why the future of AI agents still needs plenty of humans.
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Sep 18, 2026
To commemorate its 175th anniversary on Friday, The New York Times took the opportunity to thank the people who really make its reporting possible: the advertisers. New York Times Advertising […]
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Sep 18, 2026
Samsung, Zoom, Verizon, Goodwipes, and more are behind the week's most notable ads.
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Sep 18, 2026
Plus, Lowe's CMO gets new remit, and Sam's Club wants to predict what people will buy next.
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Sep 17, 2026
The brand's head of marketing laid out a new approach to finding its audience.
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Sep 17, 2026
Our flagship conference is headed to Dallas and will partner with Texas A&M University on a new initiative.
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Sep 17, 2026
Founder set a brief at Brandweek, challenging attendees to help the ice cream brand break free from Magnum.
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Sep 17, 2026
The video conferencing software recruited Jost and fellow SNL alumna Kate McKinnon to bring levity to the world of enterprise technology.
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Sep 17, 2026
Mike's Hot Honey has used word of mouth and creative campaigns to become a cultural force.
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Sep 17, 2026
The outdoor brand created a social and ecommerce campaign around a lazy river.
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Sep 17, 2026
State Farm head of brand Patty Morris shares Jake's origin story and how he became a cultural icon.
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Sep 17, 2026
At Brandweek, Coca-Cola CMO Manolo Arroyo said creator and retail media chops are key components for the brand's next big agency appointment
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Sep 17, 2026
The health insurance company launched a new marketplace brand, called Lucie, and recently refreshed the Oscar brand to appeal to its individual buyer audience.
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Sep 17, 2026
Using measurement and AI to clarify the mission of a $17 billion real estate colossus.
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Sep 17, 2026
The former Criteo exec wants to use AI to change market research.
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Sep 16, 2026
At Brandweek, the nonprofit's director of brand explained why ubiquity without attribution is an existential threat, and how a new campaign aims to fix it.
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Sep 16, 2026
The QVC host and entrepreneur is launching her own platform.
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Sep 16, 2026
Gold House co-founder Bing Chen explains why brands should consider not trying to be everything, everywhere, all at once.
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Sep 16, 2026
"Asstra" was developed in four days by Frank Cartagena's OK Future.
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Sep 16, 2026
Co-founder Ashley Fields tapped into earned media to create a fully baked functional cookie launch.
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Sep 16, 2026
The two CEOs discuss how to keep innovating without losing what made them famous.
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Sep 16, 2026
The winner was presented on stage at Brandweek 2026
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Sep 16, 2026
Brand partners are set to be stars at Bravo Fan Fest 2026.
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Sep 16, 2026
Crocs chief brand officer Terence Reilly demonstrated the brand's 'audacious' social strategy live at Brandweek.
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Sep 16, 2026
Priced at roughly $1,000 a year, Decoded is a fraction of the cost but has a similar strategy.
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Sep 16, 2026
The new 'Game On' initiative aims to get 500,000 young people in sports-centered mentoring by 2035
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Sep 16, 2026
Bobbie enlisted influencer Nara Smith to stress the point that some things, like baby formula, cannot be made from scratch.
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Sep 16, 2026
The OpenAI CEO says the industry needs to learn from failures as increasingly capable models take on more autonomous tasks
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Sep 16, 2026
At Brandweek, podcast cohosts Audie Cornish and Ari Shapiro argued that cultural coverage generates the trust hard news relies on.
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Sep 16, 2026
Kay Hsu argued that as formats blur into one another, audio can be the common denominator.
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Sep 15, 2026
JCPenney is marking September fashion with "The Other September Issue," featuring real teachers as models.
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Sep 15, 2026
Two of AI's most influential executives are on opposite sides of a debate.
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Sep 15, 2026
In a new campaign for Guardant's Shield™, the first FDA-approved blood test for primary colorectal cancer screening, Dempsey urges people to get tested.
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Sep 15, 2026
A new ad with former Pittsburgh Steelers coach Bill Cowher encourages Americans to seek out debt-relief services
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Sep 15, 2026
Michael Law and Shivram Vaideeswaran on the ingredients to combine for staying relevant.
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Sep 15, 2026
Plus, the role of creativity as AI and other technologies evolve.
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Sep 15, 2026
The intention economy, visual search, and a focus on user wellbeing are shaping digital discovery.
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Sep 15, 2026
Heatmap, the climate and energy outlet that launched a little over three years ago, is on pace to post triple-digit revenue growth this year as corporate and policymaker interest in […]
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Sep 15, 2026
The multi-year licensing partnership with BBC Studios brings Bluey to Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO.
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Sep 15, 2026
Each day of the Olympics will be like staging seven Super Bowls, according to Janet Evans, chief athlete officer for LA28.
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Sep 15, 2026
Startup Plot has launched Creator Intelligence, which helps brands find and vet influencers using AI.
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Sep 15, 2026
Simon, the largest shopping mall owner in the U.S., wants to reinforce malls as gathering places.
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Sep 15, 2026
The hire comes as PebblePost bets beyond direct mail, expanding into CTV, display, online video, mobile app and audio
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Sep 15, 2026
Sydney Sweeney had creative input on those racy Novig ads. Most women don't get the chance.
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Sep 15, 2026
For those who charged that Sydney Sweeney's nude appearance on behalf of Novig was little more than a stereotype-affirming flesh play, here's a piece of news: It wasn't a male, […]
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Sep 14, 2026
Hargitay, brands, and Taylor Swift win the 78th Emmys.
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Sep 14, 2026
Weinstein stepped down from his longtime role as Hilton chief marketer last week.
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Sep 14, 2026
CNN was the only network to register across-the-board declines week over week.
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Sep 14, 2026
The ad has received backlash for reversing years of gains for female athletes
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Sep 14, 2026
The SNL alum fronts the next phase of the company's largest global campaign ever
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Sep 14, 2026
Samsung enlists Couples Therapy's Dr. Orna Guralnik and a group of famous duos to address the emotional barriers of phone switching.
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Sep 14, 2026
First campaign under new CMO Colleen DeCourcy is the most significant repositioning in Sonos' history.
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Sep 14, 2026
Rutgersson previously held the title of CEO at Dentsu's iProspect
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Sep 14, 2026
The brand's latest campaign rewinds traditional "before and after" stories to focus on the moments where people choose to change.
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Sep 14, 2026
The company will return its focus to publishers, which it has struggled to pay consistently in the past.
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Sep 14, 2026
The "Ready to Be Seen?" campaign positions ZocDoc as an ally to patients who want to feel seen — and be seen — by healthcare professionals.
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Sep 14, 2026
The move is rooted in a broader thesis, which holds that in-person marketing will grow more valuable as trust online degrades.
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Sep 11, 2026
CBS Evening News was the only newscast with growth in both measured categories.
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Sep 11, 2026
Today was the only morning show not to lose viewers in at least one of the measured categories.
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Sep 11, 2026
New forecast from Madison & Wall predicts the global ad market will hit $1.3 trillion by year's end
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Sep 11, 2026
ADWEEK's Brandweek will bring together industry leaders to unpack the forces reshaping marketing today.
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Sep 11, 2026
Eric Shawn has suffered from illnesses ever since covering 9/11, but he wouldn't change his actions.
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Sep 11, 2026
The most notable marketing leadership hires and exits from the last week.
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Sep 11, 2026
Marc Jacobs, Apple, The Farmer's Dog, Dunkin', and more are behind the week's most notable ads.
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Sep 11, 2026
Fox's NFL promo characters return to take on knowledge from Tom Brady and Michael Strahan.
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Sep 11, 2026
Plus, Instacart and Shipt race into AI shopping.
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Sep 11, 2026
Seeing the rising newsroom chaos, Blackburn's journalism instincts kicked in.
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Sep 11, 2026
Working in the new World Trade Center towers has made us part of the resilience powering the revival of this neighborhood.
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Sep 10, 2026
The claim could upend WPP's previous motion to seal the documents and toss the whistleblower case brought by former exec Richard Foster
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Sep 10, 2026
ADWEEK and Code and Theory are partnering to offer a beginner-intermediate level masterclass on how to use AI to build a live dashboard.
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Sep 10, 2026
He was at the company for 16 years.
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Sep 10, 2026
Competitors need to start comparing notes and more insights from agency leaders at DonerColle Partners, Known, and Droga5.
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Sep 10, 2026
How AI can transform marketing from predictive to truly proactive.
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Sep 10, 2026
After a slew of C-suite exits, The Trade Desk sledged 15% of its workforce
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Sep 10, 2026
Apple's first foldable iPhone could usher in a new creative format, ad leaders say.
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Sep 10, 2026
Timed to the NFL kickoff, Kalshi's latest celebrity ad gives Marshawn Lynch a superhero transformation.
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Sep 10, 2026
Judging opportunities across creativity, tech, media, and more
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Sep 10, 2026
The tabloid expects revenue from social video to make up more than a third of its direct advertising business by 2027, up from 20% today.
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Sep 10, 2026
The ecommerce giant is helping advertisers integrate into the AI answer engine.
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Sep 10, 2026
Tubi's new campaign will give you all the feels thanks to Y2K nostalgia.
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Sep 10, 2026
DeepIntent launched Cora, an AI platform with multiple agents designed to let healthcare marketers execute tasks with conversational language.
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Sep 09, 2026
Exclusive data reveals that publishers' paid search budgets have risen 274% in the last three years, part of an industry-wide response to traffic declines
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Sep 09, 2026
CNN was the only network with gains in one of the measured categories during the month in primetime or total day.
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Sep 09, 2026
Employer health costs are projected to spike in the upcoming year, forcing many companies that recently expanded coverage of GLP-1 drugs to reverse course.
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Sep 09, 2026
Ruhanen said he and John Wren had planned his exit for ‘some time'
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Sep 09, 2026
Agencies seem to be the only business still beholden to conflict of interest.
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Sep 09, 2026
The fan's guide to which brands are getting in the game for the NFL in 2026.
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Sep 09, 2026
The Tampa Bay Buccaneers quarterback has co-created a body wash and deodorant collection blending product, purpose, and philanthropy.
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Sep 09, 2026
ADWEEK has appointed Tim Hart as chief operating officer, a newly created role designed to strengthen execution and accelerate the company's evolution as a media, events and professional-intelligence platform.
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Sep 09, 2026
Autodesk's campaign puts real customers at the center of an emotional pitch for human creativity.
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Sep 08, 2026
The automaker's 28-year-old Hyundai Hope on Wheels initiative is expanding, emphasizing courage and putting the kids before the cars.
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Sep 08, 2026
Samsung U.S. CMO Allison Stransky will become CMO of The Boston Beer Co. on Oct. 12.
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Sep 08, 2026
CEO Julie Sweet welcomes Chalwin as a "proven growth leader."
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Sep 08, 2026
Mark Notarainni the three marketing and technology elements redefining consumer financial empowerment.
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Sep 08, 2026
Why great B2B marketing thrives on complexity.
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Sep 08, 2026
The networks will have special coverage to mark the solemn anniversary on Friday morning.
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Sep 08, 2026
How Mastercard, Newell Brands, and Uber Advertising are balancing performance marketing with brand building.
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Sep 08, 2026
The request comes as OpenAI's ad business surpassed $1 billion in annualized revenue in August.
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