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 This week's best deals included a wide variety of Apple products and related accessories, ranging from the brand new M4 iPad Pro to Samsung's ViewFinity S9 5K Display.
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The new iPad Pro and iPad Air — and the internet's reaction to how they've been advertised — may have been the big Apple news of the week, but we're turning our attention to AirPods for our latest deals roundup. More specifically, all four models in Apple's wireless headphone lineup are currently on sale. The noise-canceling AirPods Pro and
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Apple will reportedly focus its first round of generative AI enhancements on beefing up Siri's conversational chops. Sources speaking with The New York Times say company executives realized early last year that ChatGPT made Siri look antiquated. The company allegedly decided that the large language model (LLM) principles behind OpenAI's chatbot could give the iPhone's virtual assistant a much-needed shot in the arm. So Apple will reportedly roll out a new version of Siri powered by generative AI at its WWDC keynote on June 10.
Apple Senior Vice Presidents Craig Federighi and John Giannandrea reportedly tested ChatGPT for weeks before the company realized that Siri looked outdated. (I would argue that the epiphany came about a decade late.) What followed was what The NYT describes as Apple's "most significant reorganization in more than a decade."
The company sees generative AI as a once-in-a-decade tentpole area worth shifting heaps of resources to address. You may recall the company canceled its $10 billion "Apple Car" project earlier this year. Apple reportedly reassigned many of those engineers to work on generative AI.
Apple executives allegedly fear AI models could eventually replace established software like iOS, turning the iPhone into "a dumb bric
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